Romancing Customer Maximizing Relationship Management PDF 5b3a72af7

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Romancing the Customer: Maximizing Brand Value Through Powerful Relationship Management PDF




by Paul Temporal : Romancing the Customer: Maximizing Brand Value Through Powerful Relationship Management

ISBN : #0471846155 | Date : 2001-05-22

Description :

PDF-8ad0d | Provides a fresh, international perspective on building customer relationships and building brand equity Customer relationship management (CRM) is one of the hottest topics in strategic branding worldwide, and, as the authors of this groundbreaking book demonstrate, the most innovative CRM techniques are developed at transnational corporations challenged with maintaining relationships with an ethn… Romancing the Customer: Maximizing Brand Value Through Powerful Relationship Management


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[Pub.86EnQ] Romancing the Customer: Maximizing Brand Value Through Powerful Relationship Management PDF | by Paul Temporal


Romancing the Customer: Maximizing Brand Value Through Powerful Relationship Management by by Paul Temporal

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Audience Marketing Subscribers Fans Followers Ebook PDF A84cee013

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Audience: Marketing in the Age of Subscribers, Fans and Followers PDF




by Jeffrey K. Rohrs : Audience: Marketing in the Age of Subscribers, Fans and Followers

ISBN : # | Date : 2013-11-05

Description :

PDF-5acc5 | Proprietary audience development is now a core marketing responsibility. Every company needs audiences to survive.  They are where you find new customers and develop more profitable relationships.  And yet, most companies today treat their email, mobile, and social media audiences like afterthoughts instead of the corporate assets they are.  With AUDIENCE, Jeff Rohrs seeks to change this dynami… Audience: Marketing in the Age of Subscribers, Fans and Followers


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[Pub.38fgY] Audience: Marketing in the Age of Subscribers, Fans and Followers PDF | by Jeffrey K. Rohrs


Audience: Marketing in the Age of Subscribers, Fans and Followers by by Jeffrey K. Rohrs

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Business Models Handbook Templates Studies PDF 059df4bae

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The Business Models Handbook: Templates, Theory and Case Studies PDF




by Paul Hague : The Business Models Handbook: Templates, Theory and Case Studies

ISBN : #0749481870 | Date : 2018-03-28

Description :

PDF-5a88e | Business frameworks are extraordinarily valuable professional tools. They add structure and clarity to business problems, and can help practitioners overcome the everyday challenges they face. The Business Models Handbook brings together the most helpful and widely used templates and frameworks into a single, invaluable resource. Each chapter focuses on an individual business framework, giving an … The Business Models Handbook: Templates, Theory and Case Studies


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[Pub.43cxO] The Business Models Handbook: Templates, Theory and Case Studies PDF | by Paul Hague


The Business Models Handbook: Templates, Theory and Case Studies by by Paul Hague

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Coca Colas Marketing Strategy Analysis Communication PDF 16b58c07e

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Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication PDF




by Julia Anders : Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication

ISBN : #3656495270 | Date : 2013-09-12

Description :

PDF-b75c8 | Research Paper (undergraduate) from the year 2011 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 1,0, , language: English, abstract: Coca-Cola: a Soft drink which is not only refreshment, but an American symbol. Coca-Cola has grown to one of the world’s biggest and most successful companies. Such a success could only be achieved by a strong and outst… Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication


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[Pub.01iHE] Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication PDF | by Julia Anders


Coca-Cola’s Marketing Strategy: An Analysis of Price, Product and Communication by by Julia Anders

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Trendology Advantage Data Driven Real Time Marketing PDF 245afb7ac

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Trendology: Building an Advantage through Data-Driven Real-Time Marketing PDF




by C. Kerns : Trendology: Building an Advantage through Data-Driven Real-Time Marketing

ISBN : #134950243X | Date : 2014-11-11

Description :

PDF-bb99f | In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, injects a data-driven mindset into every step of its methodology, and shows how marketers can grow RTM into a daily win for brands across the globe…. Trendology: Building an Advantage through Data-Driven Real-Time Marketing


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[Pub.06OYQ] Trendology: Building an Advantage through Data-Driven Real-Time Marketing PDF | by C. Kerns


Trendology: Building an Advantage through Data-Driven Real-Time Marketing by by C. Kerns

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Marketing Strategy Pack Alvin Lee PDF 2e2a29e09

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Marketing Strategy Pack PDF




by Alvin Lee : Marketing Strategy Pack

ISBN : #1107651301 | Date : 2013-07-31

Description :

PDF-627bd | Marketing Strategy: A Life-Cycle Approach takes a fresh approach to teaching students how to devise, implement and monitor strategies for superior performance in the market with a focus on themes of sustainability and ethics. The concepts and principles of strategic marketing are introduced from a product and business life-cycle perspective. Within that framework, the book explains the nature of … Marketing Strategy Pack


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[Pub.40urO] Marketing Strategy Pack PDF | by Alvin Lee


Marketing Strategy Pack by by Alvin Lee

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Erfolgreich Strukturvertrieb Grundlagen Karriereschritte Vertriebspraxis PDF 300f074cc

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Erfolgreich im Strukturvertrieb: Grundlagen, Karriereschritte und Vertriebspraxis (German Edition) PDF




by Stephan Scharfenorth : Erfolgreich im Strukturvertrieb: Grundlagen, Karriereschritte und Vertriebspraxis (German Edition)

ISBN : #3409034048 | Date : 2004-10-29

Description :

PDF-f1198 | Das Buch erklärt die Grundbegriffe des Strukturvertriebs, beschreibt Einstiegs- und Aufstiegsmöglichkeiten und erläutert sämtliche Phasen des Vertriebsprozesses. Die Leser erfahren, wie sie Produkte überzeugend präsentieren und verkaufen, Kunden durch gezieltes Empfehlungsmarketing gewinnen, Seminare und Trainings mit Erfolg durchführen und neue Geschäftspartner rekrutieren und einarbeiten… Erfolgreich im Strukturvertrieb: Grundlagen, Karriereschritte und Vertriebspraxis (German Edition)


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[Pub.08qJQ] Erfolgreich im Strukturvertrieb: Grundlagen, Karriereschritte und Vertriebspraxis (German Edition) PDF | by Stephan Scharfenorth


Erfolgreich im Strukturvertrieb: Grundlagen, Karriereschritte und Vertriebspraxis (German Edition) by by Stephan Scharfenorth

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Selling Personal Preparation Persuasion Strategy PDF 1cef86acb

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Selling: Personal Preparation, Persuasion, Strategy PDF




by Richard F. Wendel : Selling: Personal Preparation, Persuasion, Strategy

ISBN : #0394356187 | Date : 1988-02

Description :

PDF-e38a5 | … Selling: Personal Preparation, Persuasion, Strategy


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[Pub.76ktW] Selling: Personal Preparation, Persuasion, Strategy PDF | by Richard F. Wendel


Selling: Personal Preparation, Persuasion, Strategy by by Richard F. Wendel

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Brand Enigma Decoding Secrets Your PDF A6f7a1761

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Brand Enigma: Decoding the Secrets of your Brand PDF




by Duncan Bruce : Brand Enigma: Decoding the Secrets of your Brand

ISBN : #0470779608 | Date : 2008-12-31

Description :

PDF-1a408 | Brand Enigma provides a refreshing antidote to tired, conventional approaches to business development, marketing and innovation. The premise for this book is that the brand embodies the spirit of the business and, properly understood, can enable the enterprise to raise innovation, business development and performance to new levels. Based on a proven method for deconstructing and rebuilding brands,… Brand Enigma: Decoding the Secrets of your Brand


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[Pub.44Ghg] Brand Enigma: Decoding the Secrets of your Brand PDF | by Duncan Bruce


Brand Enigma: Decoding the Secrets of your Brand by by Duncan Bruce

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OmniChannel Marketing Implement Omnichannel Strategy PDF 1dc7980bf

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OmniChannel Marketing: The Roadmap to Create and Implement Omnichannel Strategy For Your Business PDF




by Shady Ramadan : OmniChannel Marketing: The Roadmap to Create and Implement Omnichannel Strategy For Your Business

ISBN : #1520268149 | Date : 2017-01-01

Description :

PDF-6cd7f | Are you ready for the changes in Consumer Behavior? Most customers today expect stores to provide easy shopping experience. In the past few years, customers have shifted their behavior not only within the physical store but also digitally. There is no online or offline marketing strategy anymore, but how both working together in a unique customer-centric manner. This is the Omnichannel Marke… OmniChannel Marketing: The Roadmap to Create and Implement Omnichannel Strategy For Your Business


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[Pub.01EtI] OmniChannel Marketing: The Roadmap to Create and Implement Omnichannel Strategy For Your Business PDF | by Shady Ramadan


OmniChannel Marketing: The Roadmap to Create and Implement Omnichannel Strategy For Your Business by by Shady Ramadan

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